First impressions matter, especially for small events businesses looking to attract new customers online. Your photos are often the first thing potential clients will notice about your company, so it's crucial to make sure they're high-quality, eye-catching, and showcase what you do best.
You have just a few seconds to capture someone's attention - so make the most of it with these top tips:
π‘ Lighting is Everything.
βGood lighting can transform your photos! Ditch the harsh shadows and bright spots. Instead, photograph your products & services in natural, even lighting.
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π Angles are Key.
βDon't be afraid to get creative. Play around with different angles and perspectives to find the ones that make your services look their best. Own a food business? Those close-up, drool-worthy details might just get you a direct invite.
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πΈ Background, Background, Background.
βKeep it clean and simple. You want a backdrop that complements your services, not competes with them. Busy patterns or cluttered environments can overshadow the star of the show - your amazing business.
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βπ Humanise Your Brand.
βDon't forget to showcase your team in action. Share behind the scenes photos of the people behind your business & your experiences at previous events. This is a surefire way to build trust and connect with customers on a personal level.
π· Add Category-Specific Photos.
βAdding category-specific photos is an often overlooked part of your profile that can have a HUGE impact. When a customer submits a quote, they're shown examples of suppliers to choose to invite directly. Having specific photos for every service you offer means you're more likely to show the customer what they want to see at this crucial period. You can add your category-specific photos by clicking here.
πͺAdd Photos as Quote Attachments
βDon't forget - photos aren't just for your profile! You can add your high quality photos as attachments to quotes for a 24% boost in your chances of getting booked.
Are you ready to update the pictures on your profile and get more bookings?
Investing a little time and effort into your visuals can increase not only your booking rate, but also your direct invites. Learn more about invites here.
Event organisers are drawn to authenticity, quality, and a strong visual brand - so make sure your photos are showcasing the best of what your business has to offer.
Here are some of our favourite examples: